Rare and visually striking, this antique Chiclets countertop display dates to the early 1900s and features the iconic Frank H. Fleer branding. Designed to hold gum packs behind glass, this eye-catching piece once sat atop general store counters to entice candy lovers. The interior lid includes early advertising copy promoting Chiclets as a “delightful” treat, making this a prime example of turn-of-the-century marketing.
Includes vintage (but not original) gum packs inside the compartments. The lid has detached from the box but remains displayable when propped into place, making it a beautiful shelf piece for any advertising or confectionery collection.
Brand: Chiclets / Frank H. Fleer
Type: Countertop Store Display
Material: Cardboard, Glass
Era: Early 1900s (c. 1900–1910s)
Condition: Good for age; top lid is detached but displayable. Gum is vintage but not original to the box.
Origin: USA
Features: Original advertising print inside lid, rare survivor piece
Display dimensions: Shown in photos